{
 "id": "AIR-2025-0130",
 "slug": "deepfake-of-steven-bartlett-used-to-promote-fake-whatsapp-in",
 "title": "Deepfake of Steven Bartlett Used to Promote Fake WhatsApp Investment Group",
 "summary": "A deepfake video of entrepreneur Steven Bartlett circulated on Instagram to promote a fake WhatsApp trading group. The video harvested contact details for fraudulent investment schemes.",
 "type": "ai_enabled_attack",
 "categories": [
  "deepfake_fraud",
  "ai_phishing_social_engineering"
 ],
 "severity": 3,
 "targets": [
  "individual_victims"
 ],
 "products": [
  "Instagram",
  "WhatsApp"
 ],
 "incident_date": "2025-04-23",
 "incident_date_precision": "day",
 "first_reported": "2025-04-23",
 "sources": [
  {
   "url": "https://incidentdatabase.ai/cite/1239",
   "publisher": "AI Incident Database",
   "title": "Purported AI-Generated Deepfake of Steven Bartlett Reportedly Used to Promote Fake WhatsApp Investment Group",
   "published_at": "2025-04-23"
  }
 ],
 "source_count": 1,
 "confidence": 0.9,
 "status": "published",
 "origin": "seed_aiid",
 "tags": [
  "deepfake",
  "social-engineering",
  "fraud"
 ],
 "created_at": "2026-10-18T06:33:31.967Z",
 "updated_at": "2026-10-18T06:59:35.797Z"
}