{
 "id": "AIR-2025-0180",
 "slug": "deepfake-of-whoopi-goldberg-used-in-fraudulent-weight-loss-a",
 "title": "Deepfake of Whoopi Goldberg Used in Fraudulent Weight-Loss Ad Campaign",
 "summary": "Scammers deployed AI-generated video and audio impersonating Whoopi Goldberg across Instagram to advertise fake weight-loss supplements. Goldberg publicly denounced the ads on television and warned followers of the fraud.",
 "type": "ai_enabled_attack",
 "categories": [
  "deepfake_fraud"
 ],
 "severity": 3,
 "targets": [
  "individual_victims"
 ],
 "products": [],
 "incident_date": "2025-02-05",
 "incident_date_precision": "day",
 "first_reported": "2025-02-05",
 "sources": [
  {
   "url": "https://incidentdatabase.ai/cite/917",
   "publisher": "AI Incident Database",
   "title": "Alleged Deepfake of Whoopi Goldberg Reportedly Used in Fake Weight-Loss Supplement Ads on Instagram",
   "published_at": "2025-02-05"
  }
 ],
 "source_count": 1,
 "confidence": 0.85,
 "status": "published",
 "origin": "seed_aiid",
 "tags": [
  "deepfake",
  "fraud",
  "impersonation",
  "instagram"
 ],
 "created_at": "2026-10-18T06:33:31.967Z",
 "updated_at": "2026-10-18T06:59:35.797Z"
}