{
 "id": "AIR-2025-0075",
 "slug": "deepfake-videos-impersonate-optometrist-to-promote-eyedrops",
 "title": "Deepfake Videos Impersonate Optometrist to Promote Eyedrops on TikTok",
 "summary": "Scammers used AI-generated deepfake videos to impersonate an optometrist on TikTok, promoting unverified eyedrops and misleading followers. The videos resurfaced on the platform after initial takedowns.",
 "type": "ai_enabled_attack",
 "categories": [
  "deepfake_fraud"
 ],
 "severity": 3,
 "targets": [
  "individual_victims"
 ],
 "products": [
  "TikTok"
 ],
 "incident_date": "2025-07-15",
 "incident_date_precision": "day",
 "first_reported": "2025-07-15",
 "sources": [
  {
   "url": "https://incidentdatabase.ai/cite/1455",
   "publisher": "AI Incident Database",
   "title": "Purported Deepfake Videos Allegedly Impersonated Optometrist Joseph Allen to Promote Myopia-Reversal Eyedrops on TikTok",
   "published_at": "2025-07-15"
  }
 ],
 "source_count": 1,
 "confidence": 0.85,
 "status": "published",
 "origin": "seed_aiid",
 "tags": [
  "deepfake_fraud",
  "impersonation",
  "tiktok"
 ],
 "created_at": "2026-10-18T06:33:31.967Z",
 "updated_at": "2026-10-18T06:59:35.797Z"
}