GCD AI RADAR
incidents/AIR-2025-0075

Deepfake Videos Impersonate Optometrist to Promote Eyedrops on TikTok

AI-enabled attack3 Confirmed exploitationDeepfake fraud

Scammers used AI-generated deepfake videos to impersonate an optometrist on TikTok, promoting unverified eyedrops and misleading followers. The videos resurfaced on the platform after initial takedowns.

Details

type
AI-enabled attack
Attackers used AI as a meaningful part of a cyberattack against someone else.
categories
  • Deepfake fraud
    Synthetic voice, video or images used to impersonate people for fraud, extortion or access.
owasp llm top 10
no entry for these categories
mitre atlas
Both rows are derived from the type and categories (OWASP 2025 edition, ATLAS release 2026.09), not classified per record. How
severity
3 · Confirmed exploitation
Used against real targets; limited or unclear impact.
targets
Individuals
products
TikTok
incident date
15 Jul 2025
first reported
15 Jul 2025
origin
AI Incident Database
Derived from the AI Incident Database (CC BY-SA 4.0).
classifier confidence
0.85 · published at or above 0.80; see the methodology
tags
deepfake_fraud · impersonation · tiktok
record
created 2026-10-18 06:33Z · updated 2026-10-18 06:59Z · json

Sources · 1

  1. 2025-07-15
    Purported Deepfake Videos Allegedly Impersonated Optometrist Joseph Allen to Promote Myopia-Reversal Eyedrops on TikTok
    AI Incident Database · incidentdatabase.ai/cite/1455

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